ARTICLES

Post COVID-19 Businesses & The “New Normal”

Author : Praveen Nair, Founder & Managing Director – Xcubated Business Solutions

COVID-19 has hit us, and it has exponentially grown across borders becoming a global humanitarian challenge. While governments and various organizations strive hard to bring in awareness amongst citizens and control the outbreak, it has caused major havoc in the present business eco-system and potentially may have very long-lasting effects in the global economy.

From an end consumer point of view, in our practical lives, in general, there is a major shift in the way we way consume the basic needs, what we spend our money on, how we transact, how we interact, how we work, our priorities in life and many other aspects.

This Point of View (PoV) addresses the following key questions. How will the businesses and associated eco-system be impacted? How will businesses ensure sustainability in the long run? Which business areas will see increased potential for survival and growth?

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  May 2020